Pune, Maharashtra, June 17, 2026: Aditya Birla Housing Finance Limited (“ABHFL”), a leading housing finance company and a subsidiary of Aditya Birla Capital Limited, has expanded its footprint in Maharashtra with the launch of a new branch in Wakad, Pune as part of its broader plan to expand its pan-India distribution network. With this addition, ABHFL’s total network in Maharashtra has increased to 35 branches, strengthening its presence in high-growth markets and improving customer accessibility.
Pune continues to be one of India’s most dynamic residential markets, driven by its strong presence in the IT, manufacturing, and services sectors, coupled with robust infrastructure development and expanding urban connectivity. The city is witnessing sustained demand for homeownership from first-time homebuyers, salaried professionals, self-employed individuals, and aspirational families seeking homes across affordable, informal, and prime housing segments. Through its new branch, ABHFL will strengthen access to customised housing finance solutions, helping customers meet their diverse homeownership needs with greater convenience and accessibility.
ABHFL offers a comprehensive suite of housing finance solutions tailored to diverse customer segments, including affordable housing, prime housing, construction finance, and loans against property, catering to salaried individuals, self-employed professionals, self-employed non-professionals, and emerging income groups. Backed by a robust digital ecosystem, ABHFL enables a seamless onboarding, Faster Approvals, and enhanced transparency, ensuring a superior customer experience.
To mark the launch, ABHFL is offering zero login fees along with spot loan sanctions of up to ₹50 lakh, valid from June 17 to June 30, 2026, enabling faster and more affordable access to credit for customers at these new branches.
Speaking on the expansion, Mr. Pankaj Gadgil, MD & CEO, Aditya Birla Housing Finance Limited, said, “Maharashtra is a key growth market for us. With strong demand and rising aspirations, we are scaling our regional presence to deepen customer engagement. By combining our growing distribution footprint with robust digital capabilities, we aim to make the homeownership journey simpler, faster, and hassle-free for customers.”
Aligned with its promise of delivering a ‘Happy Home Loan Journey’, this expansion underscores ABHFL’s continued focus on customer-centricity, responsible lending, and driving financial inclusion through a diversified and granular retail portfolio.
