Launches range of three new products for fasting during the festive period
Trusted food brand Maplani’s Bakelite announced launch of three products for the fasting season on the occasion of Navratri festival.
The new product range includes Potato Chiwda (Green Chilli), Potato Chiwda (Red Chilly) and Sabudana Chiwda. Malpani’s Bakelite offers specially curated Upwas Chiwdas for daily faraal (munching). They are ideal during the fasting season. They are made in a pure vegetarian facility, are conveniently packed, retaining the freshness and crispness, prepared using black salt, light on palette and less oily.
A blend of sweet and spicy, this Potato Chiwda is prepared with crunchy potato sticks and peanuts. Seasoned with green chilies, powdered sugar and black salt and is an all-time binge snack during fasts.
Sabudana Chiwda is an indulgent snack during fasting when you’re craving something tasty. Prepared using light and crispy sago pearls and crunchy potato sticks, this Chiwda is seasoned with black salt thereby enhancing the flavour of the Chiwda.
Red Chilli Potato Chiwda is a spicy Chiwda made with crunchy potato sticks and peanuts that is seasoned with red chilli powder and black salt.
These Chiwdas are available in Pune, PCMC, Mumbai, Thane, Kolhapur, Pandharpur, Solapur and regions in the Rest of Maharashtra.
The festival of “nine nights” is a vibrant festival honouring and worshipping the divine feminine energy embodied by the Goddess Durga. Each night of Navratri is dedicated to a different form of Goddess, symbolizing various aspects of life, such as strength, wisdom, compassion etc.
Devotees come together to engage in vibrant festivities, rituals and processions, culminating in the festival of Dussehra, which symbolizes the victory of good over evil.
Fasting is an integral part of this festival. Many fast throughout the nine days with fruits and liquids, or just consume Satvik food – boiled potatoes, Suran etc or specific vegetables. Also used as accompaniment to various farali items like Upwas Misal, toppings on Sabudana Khichdi etc.
